Greg Breeding


Inhabits his screened-in porch (where he wages a full-on stinkbug rebellion) when he’s not in the office

For Greg, strong communication—visual or spoken—is always about clarity. A graphic designer at heart and by trade, Greg’s decidedly Swiss perspective is shaped by years designing magazines, art-directing postage stamps for the U.S. Postal Service and taking an annual pilgrimage to (where else?) Switzerland to study the craft. Since co-founding Journey Group in 1992, he’s brought strong design thinking to our many client relationships, building rapport through genuine interest, well-told stories and a subtle Southern drawl.


As our name implies, Journey Group embarks with our clients on a voyage toward the clear communication of vital truths.

Destinations vary, but our essential commitments do not.

We seek to influence a skeptical world, to inform a questioning world, to invigorate an apathetic world.

We seek to do the best work in the world for the best reason in the world—a journey that does not end.